Sellers

There’s a lot you can do in advance to get ready to sell any property. Anything you can do in the way of cleaning or increasing curb appeal goes without saying. You already know to de-clutter and remove personalized collections and photos so buyers have an easier time seeing themselves happy, living in your house with all their belongings. You know to clean all windows and replace any light bulbs that may be out. Knowing and doing are not the same thing though. It’s amazing how much difference these things make and how much it helps in the buyer’s decision process.

In any sale, the goal is to net as much as possible. Who wouldn’t want that? Sometimes the sale has to fit time frame that can’t be avoided. You still want to net as much as you can. All buyers are looking for a deal. They want to feel proud about the end result of their purchase. You would too. Sure, they select houses to see based on their price range, but the first order of business is finding something they really want. Since the property buyers look at are within their price range, the price for yours gets considered after they’ve seen it and want it. Here’s where you can stand out.

Their perception of your property starts being formed when they drive up. Small things can be red flags to buyers causing them to be on the watch for any other issues of deferred maintenance when they tour your home. Curb appeal either sets a level of concern or starts the warm fuzzy you want them to feel. Buyers still buy because of the feeling they get. Marketing a house is all about helping the buyer get that feeling. It says “home” to them when they drive up. You want it to feel like home when they step inside. Clean, neat, fresh and bright. Do the best you can to help them generate that feeling and you’re on the right track to a successful sale.

The two most important aspects of the sale, regardless of curb appeal or the condition your house is in, are going to be the initial price you set and who you hire to sell it. Bottom line is your property is worth what buyers are willing to pay for it, in it’s present condition, in today’s real estate market, period. It’s either a better deal than most, middle of the road, one of many similar deals, or a not as good a deal as others on the market. This is calculated by seeing what similar homes have recently sold for that could be considered comparable. Since most houses are built different sizes, a price per square foot is used to account for the differences in size. A good Realtor will get a high, low and average price per sf for the comparable sales. The condition of your home and variations of the features and appeal will be considered to offer suggestions on whether the initial asking price should be in the average to high price per square foot range or the average to low price per square foot range. Prices of other houses still for sale will be factored in, as well as houses under contract that haven’t closed yet. All are good indicators. Days on the market for each can help you know what to expect.

A true professional can show you a range where pricing above will work against you or pricing below is throwing money away. Find a Realtor, a professional, who knows how to access this data, who’s willing to review it and assist YOU in determining the right price range. You need to understand why that price range is right for the sale of your property.

By the way, when it comes to listing and selling property, we do all of the above and then some. Read through our testimonials… interview us. Let us show you what we can do.